Sierra builds high-fidelity, branded conversational agents for top-of-market enterprises. Auralis ships measurable support outcomes for mid-market teams in days, not quarters — without a six-figure agent-design engagement.
Speak to an AI Expert →Sierra is an agent-design partnership for enterprise brands. Auralis is an outcomes partnership for mid-market support leaders — live in 10 days, optimization owned by us.
The biggest gaps between Auralis and Sierra AI — on the things that actually affect support outcomes.
10–14 days from sign-off to first deflection. Auralis runs every step.
Quarters. Sierra engagements involve persona design, brand workshops, voice training.
Built for 5–200 agent teams. Public calculator. Quote on first call.
Enterprise-only. Sonos, ADT, SoFi, Casper. Sales-led. Pricing not published.
Five modules — Autopilot, Assist, Audit, Answer, Knowledge Center — delivered as a service.
A high-fidelity branded agent. You staff the cross-functional team that scopes it.
Capabilities cited from each vendor's public site as of this week.
| Capability | ✦ Auralis | Sierra AI |
|---|---|---|
| Positioning | Outcomes shipped by our team. Five-module service. | Branded, empathic conversational agents. |
| Time to first deflection | Days from kick-off. | Quarters; depends on agent-design cycle. |
| Who builds the workflows | Auralis (from your KB + ticket data). | Sierra studio team + your CX/brand stakeholders. |
| Channels | Chat, email, voice (Answer in beta). | Chat, voice. |
| Optimization cadence | Weekly tuning by Auralis. Locked KPIs. | Ongoing engagement model; cadence varies by account. |
| Pricing model | Mid-market friendly. Public calculator. | Enterprise, sales-led. Pricing not published. |
| Sweet-spot customer size | 5–200 support agents. $5M–$500M revenue. | Enterprise. Sonos, ADT, SoFi, Casper, Wayfair. |
| Proof metrics | ~60% deflection · ~30% AHT · ~35% FRT · ~10% CSAT · 15+ hrs/agent/wk | Brand-impact metrics + CSAT; published case studies. |
| Knowledge ownership | Auralis-curated Knowledge Center — we manage gaps and freshness. | Sierra studio assists; you maintain. |
| Voice readiness | Beta (Answer). | GA. Sierra Voice is a flagship module. |
| Implementation | Done-for-you, 10-day playbook. | Multi-month design + deployment engagement. |
| ROI artifact | Quantified ROI model delivered after the first call. | Brand outcomes + customer case studies. |
| Best fit if you want… | Outcomes in 30 days without a CX-ops squad. | A long-lived, branded agent built with deep stakeholder involvement. |
| Best avoided if you want… | A bespoke brand voice with months of design iteration. | Mid-market pricing and a turnkey go-live. |
Three patterns from customers who moved from Sierra AI to Auralis.
From sign-off to first deflection in two weeks. Auralis runs every step.
Straight answers to what enterprise buyers ask when comparing options.
Sierra sells you a platform or feature set. Auralis sells you outcomes — our team configures, tunes, and reports against your KPIs. You spend zero time learning a new ops platform.
Most Auralis customers are live in 10–14 days using the playbook above. We own every step.
~60% ticket deflection in repetitive categories, ~30% AHT reduction, ~35% faster first response, ~10% CSAT lift, and 15+ hours saved per agent per week. All numbers validated against the GrowthOS cohort.
Auralis does. We hold the weekly review, surface KB gaps, propose policy changes, and report against your locked KPIs. Sierra expects your team to do this work.
Auralis pricing is published as a calculator and quoted on the first call. Sierra runs a sales-led process. Auralis is materially less expensive at the mid-market support team size (5–200 agents).
Yes. We deploy Auralis on a slice of categories or a percentage of traffic first. You keep Sierra running on the rest until you’re confident. Cutover is non-disruptive.
Enterprise consumer brands where the agent’s voice and persona are part of the brand experience — Sonos, ADT, Wayfair, SoFi. Sierra’s design depth is its strength. If brand fidelity is the goal and you have the budget + stakeholders to support a multi-quarter engagement, evaluate both. If you need deflection in 30 days, Auralis is built for that case.
Your tickets, your KB, your stack — live in the session. Walk away with a written 10-day go-live plan and a quantified ROI model, whether you book or not.
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